Luxury adult beverage startup, ONE ROQ® Vodka Club is building an unprecedented membership club marking early validation among investors and consumers alike
NEW YORK, NY, September 04, 2019 /24-7PressRelease/ — ONE ROQ Vodka Club surpassed $400,000 in funding with 1,000 US and international members, this month making it the most consistently funded vodka startup in the Western Hemisphere.
ONE ROQ stands alone in the market as gluten, sulfite and sodium free, and the first premium vodka brand allowing drinkers to become owners in the Company. Events in health and luxury forward markets on the west coast begin in California this month for members and prospecting members alike.
Unlike mainstream brands that are often owned and operated by wealthy investors, ONE ROQ is inviting consumers to become owners themselves via their lifestyle experience club which features three introductory investment levels, starting at just $100. Upon joining (at www.ONEROClub.com), Members immediately receive equity and a series of privileges designed to optimize their ownership journey. ONE ROQ is all about inspiring consumers to break free from the status quo by “owning their spirit,” both socially and financially.
“In a market saturated with me-too brands offering only a sip at success, ONE ROQ presents an authentic reinvention of lifestyle and privilege by inviting consumers to drink what they own, and own what they drink,” says Garrett Green, Founder and Director of ONE ROQ. “Our ongoing proof of concept through consistent, month-over-month member growth is a result of a well-planned business model showing us that investment and lifestyle-savvy consumers are ready to align themselves with a brand that gives them what others will not.”
ONEROQClub.com facilitates personalized, direct-to-home ordering and gifting of ONE ROQ Vodka in approved states, and the startup sees massive potential in building a robust e-commerce channel as it inches closer to rolling out the first version of its platform. Of course, due to state and federal laws, ONE ROQ is relying on approved third-party suppliers to fulfill orders, as required by the 3-Tier System.
The company plans to build its retail business through members who want to grab a last-minute bottle or enjoy a glass at their favorite restaurant or speakeasy pitching their local establishments.
ONE ROQ was approved to sell in California on Aug 1, 2019 and retailers can order 1L and 750mL through Bevstrat.com. Because members are located across the globe, the company is seeking to establish clearing houses in all 50 US states. It has currently filed state permit approvals to enter Florida, Texas, New York, Georgia, Illinois and others.
Since starting ONE ROQ Vodka Club has grown by approximately 100 members each month with 90% of members residing in the US, and the highest volume in NY, FL, TX, CA, IL, and LA. Internationally, ONE ROQ has members in Australia, Europe, Asia, and South America.
The Club is pulling in nearly 80% of its members from social media platforms like Facebook, with multiple platforms yet to be utilized as part of the company’s imminent growth strategy. Member features coming soon include enhanced club sharing and retail carry request tools. By joining the club and becoming owners in the brand, members have the unique opportunity to drive the company’s equity simply by inviting others to join the club. In addition, the company’s proprietary web application will aim to allow consumers to electronically recommend retailers of choice for their convenient use and enjoyment.
About ONE ROQ
ONE ROQ® Vodka is a privately held luxury and lifestyle adult beverage brand owned by its members. The company is actively launching an industry-first, brand experience platform, ONEROQClub.com, featuring brand equity and lifestyle privileges. To date, the company has risen 40% of its initial funding goal and continues to grow at an average rate of 100 members per month. Investments/Memberships are accepted through the SEC-and FINRA registered funding platform: Startengine.com/oneroqspirits
About the Founder
In the mid-2000s, Corporate-America defector turned award-winning product developer and entrepreneur, Garrett Green, became inspired by the success of French–luxury vodka brand, Grey Goose Vodka after selling to Bacardi Ltd for $2 billion a few years earlier. Green began pondering why the market didn’t have an iconic American–luxury vodka brand equivalent. Using his experience, and tenacious entrepreneurial spirit, he pursued the rare opportunity of entering the 70+ billion a year distilled spirits market to create just that. Upon its introduction in 2012, ONE ROQ had brought home a first-place gold medal for taste and design in the International SIP Awards In San Francisco – the world’s largest, consumer-judged tasting competition, validating the product’s competitive quality, taste, and consumer appeal.
As a learned entrepreneur, Garrett quickly saw that brands with otherwise gleaming attributes can easily be and often are drowned out by the billion-dollar ad budgets of giant ‘establishment’ brands such as Grey Goose, Cîroc, Kettle, and now Tito’s. So, for three years he studied the industry, refined his product, and developed an innovative business model designed to break-through these barriers. Today, Garrett is inviting those with the desire to challenge the establishment and capitalize on the rare opportunity to build a globally recognized, luxury-lifestyle vodka brand.
For more information or to become a member, please visit https://ONEROQClub.com
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